Electrolux is one of the world’s largest manufacturers of household appliances that has shaped a better living for their consumers for over 100 years. Under all their brands, which also include AEG, Frigidaire, Zanussi, and Elektro-Helios, they sell around 60 million household products in 120 different markets per year.
With a strong customer-focused approach, Electrolux understands the importance of offering a fantastic customer experience where trust is a priority. To deliver this, it’s important for them to use a secure and compliant system that enables them to handle the large amounts of data they process.
Streamlining global compliance
With extensive and nuanced data protection requirements under regulations such as the GDPR, ePrivacy, and LGPD, Electrolux understands the importance of adapting its data protection program to achieve global compliance.